The role that Product Managers play in a technology environment and digital transformations is becoming more and more critical, especially when looking at innovative products and Agile environments, where the product value is better appreciated in light of how technology, as well as other factors our shaping people’s lives and the business environment, in the future.

A structured way of looking at Product Management and the practical ways we need to look into the future are merged into a single process which, Product Managers need to take to enable successful products, addressing the future needs of customers.

Over the last year, Lior has been exploring the way Product Managers, using structured product methodologies, influence leading technology companies and how, in order to do that, they need to see, not only how the customer environment is today, but mainly, how it is going to be in the future. Lior is going to share his findings with the audience.

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Lior Zadicareo has 30+ years of experience as a developer, development manager, and product manager and product leader. He is passionate about exploring new ways of developing better technologies, meeting product challenges regarding product strategy and avoiding product management inefficiencies. The first to assimilate Product Management methodologies, resulting in a change in the approach to Product Management. Lior founded StarVision together with Avichai Levy, a leading product management company, providing Product Management Training and Implementation services to tech companies.