research methodologies for product management

Webinar- 4:00-5:00 PM IST, Friday, 11th November

 Are you a product management practitioner who would like to share / publish your learnings as well researched papers?

Curious about research design and methodologies to derive meaningful data driven insights about critical “what, why and how” of important Product Management topics including but not limited to the following:

• User attitudes, behaviour, preferences, and actions towards your product

• Customer-centric Design and marketing strategies that work for your product

• Pricing and Packaging strategies that can enhance your product value

• Drive user engagement and retention for the product offering.

Scientific Research Methodologies allow you to tackle these questions for effective product management. In this webinar, we will investigate popular research design methodologies, including quantitative, qualitative, and mixed.

Attendees would be able to: broadly understand how to come up with well-informed research questions for the product problems they are facing, choose an appropriate research design, and conduct research to answer their research questions to enhance products.

Excited? Join now!