Due to an increasing number of AI applications in corporate value chains there is the legitimate question on how AI affects product management. On the one hand companies are facing the challenge in deploying AI-support to guarantee more efficient product management. On the other hand product management is nearly forced to align its processes to ensure state of the art product portfolios including AI-driven solutions.

Prof. Alexander Mädche (Karlsruhe Institute of Technology) guides through the discussion in addressing highly relevant topics regarding AI in the context of product management. Together with panel discussants from research and practice the panel tries to answer the questions whether AI is suitable to fulfil product management tasks. Is it productive and justifiable to substitute human activities by artificial intelligence solutions in a discipline which distinguishes itself by human intelligence? Where is the most urgent need to change in product management in order to develop promising AI applications? What about the fear of losing control in product management? These and many more questions promise an insightful and exciting panel discussion - based on human intelligence! 

Panel discussants: Oliver Stiemerling (Ecambria Systems, Germany), Markus Kaulartz (CMS, Germany), Tim Rietz (KIT, Germany)